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Our Mission, Vision, & Values

Vision

To create a connected world where friends empower resilience through small contributions that lead to big impacts in communities worldwide. 

Mission

To connect everyday generosity to grassroots leaders around the world demonstrating that even the small contributions can grow into life-changing community impact.

Core Values

  1. Connecting Friends to Impact 
  2. Generosity In Action 
  3. Financial Transparency 
  4. Joy in Giving 


The Power of “Collective” Generosity

What if $1.00 could grow into something bigger?

One dollar may feel small. 

But 1,000 people giving $1.00 creates $1,000.00. And when those people invite their friends to join them in small acts of kindness, generosity multiplies. 

That’s the Collective. 

We pool everyday generosity and sow it into locally led solutions that traditional philanthropy often overlooks.


Why We Exist?

Global philanthropy is unintentionally structured to favor large, well-known institutions while overlooking grassroots organizations with the deepest community reach and smallest financial needs. The result is a system where billions circulate globally while real people, in real communities, wait for change that could happen today. 

funding disparities
  • Only 2-5% of global philanthropic dollars reach locally led organizations. 
  • Large INGOs receive the vast majority of development despite local orgs having larger community reach and lower operational overhead. 


lack of Diverse funding
  • Only 7% of US philanthropic dollars go to organizations led by people of color. 
  • Woman-led organizations receive less than 1% of global gender-related funding. 


Overlooking Impact
  • Studies show small grants can produce up to 5x the impact per dollar. 
  • Local NGOs operate on minimal budgets and can’t access large grants requiring complex reporting or multi-year applications. 


Needs Awareness
  • Funders often lack staff, awareness, or geographic networks to identify small credible organizations. 
  • Philanthropy is designed for “big grants to big organizations” leaving thousands unfunded.